Join Login COVID-19 Updates

Photo by Richard Hurd

Pressure Chamber

Registration for this event is now closed.

When: August 18, 2021, 3-4:30 p.m. (Live Pitches), 4:30-6 p.m. (Happy Hour/Networking)
Where: Majestic Theatre, 115 King Street, Madison, WI 53703
Cost: Free for Chamber members, $20 for non-members

The Chamber is pleased to announce the five finalists competing in this year’s Pressure Chamber startup initiative, which returns, in-person, on Aug. 18 during Forward Festival, Wisconsin’s largest technology and entrepreneurship festival.

At Pressure Chamber, emerging companies will pitch to national investors, business executives and a live audience. The winning company receives the coveted “golden suitcase,” representing a reserved spot in the Chamber’s exclusive Greater Madison startup meetings with top Silicon Valley investment firms this fall.

Past Pressure Chamber winners have credited the initiative for helping their company close successful funding rounds. Additionally, Pressure Chamber has been recognized by both the International Economic Development Council and Steve Case’s Rise of the Rest Summit as an entrepreneurship and economic development best practice. Collectively, participating Pressure Chamber companies have gone on to raise more than $500 million from investors.

Note: As of Aug. 16, 2021, Frank Productions (operator of the Majestic) is requiring all eventgoers to provide:

  • Printed or digital proof of full vaccination against COVID-19 OR
  • Printed or digital proof of a negative PCR or antigen COVID-19 test taken within 72 hours of the event.

The Chamber continues to follow CDC guidelines on face coverings. As of July 27, 2021, the CDC recommends that all individuals – regardless of vaccination status – wear a mask in public indoor settings in areas of substantial or high transmission. While Dane County remains in this category, we recommend all attendees wear a face covering when indoors at Chamber events.

Thank you for your flexibility as we work to provide a safe and celebratory experience for all attendees.


Advocate MD (Madison) – A membership-based primary care model offering personalized patient-centered care for an affordable monthly fee, including comprehensive Family Medicine that allows patients to be informed healthcare consumers in a relationship-based, rather than transaction-based, healthcare environment.

eCIO (Madison) – A fintech firm revolutionizing the way investment services are delivered, featuring a virtual eVestech platform that allows financial advisors to efficiently and effectively communicate by bringing together video conferencing, video messaging, document management, email, voting and meeting management in one secure, cloud-based portal.

Mobile22 (Madison) – A community-centric Shared Mobility Platform seamlessly interconnecting businesses, riders, ride share and car share providers through a frictionless, consistent and reliable marketplace.

Nano RED (Madison) – A builder of precision medicine platforms with the capability to prevent and treat SARS-CoV-2 (COVID-19) and fundamentally change the treatment of respiratory viral illnesses, including influenza and the common cold, while also developing an entirely new way to power the next generation of genomic medicine, with implications in the treatment of cancers and genetic disease.

Pivotal Health (Middleton) – A scalable platform to deliver high-quality healthcare when and where consumers need it.


Pressure Chamber is presented by Michael Best & Friedrich LLP.

Sponsored by the State of Wisconsin Investment Board, Wisconsin Alumni Research Foundation, Wisconsin Economic Development Corporation, American Family Ventures, Baird Capital, 4490 Ventures, HealthX Ventures and Rock River Capital Partners.

Reception Sponsor: Fetch Rewards

For additional questions, contact:

Kevin Little
Vice President
Greater Madison Chamber of Commerce
(608) 443-1949