Suttle-Straus Announces Webinar on Omnichannel Marketing Campaigns

Suttle-Straus, a commercial printing and marketing services provider in Waunakee, is hosting a complimentary webinar titled “Your Back-to-Business Omnichannel Marketing Campaign.”

The Suttle-Straus team has been strategizing and putting together new solutions to help you get “back to business” for the end of the year. Join us for an exciting webinar where you can learn how to easily execute an omnichannel marketing campaign combining direct mail, email, social media and web retargeting for accelerated results!

Our new Connected Mail solution brings you the benefits of integrating direct mail with digital marketing without big spends in time or money. The result is 23-46% higher response over direct mail alone.

Learn about the 7 technologies you can add on to your direct mail in one streamlined omnichannel campaign package. All channels will play off of one another to create a marketing powerhouse at one of the most cost-effective price points on the market to deliver results. Your back-to-business campaign includes:

1. Mail Tracking
2. Informed Delivery Emails
3. Social Media Follow Up Retargeting
4. Google Ad Follow-Up Retargeting
5. Social Matching to Facebook and Instagram Profiles
6. Call Tracking and Recording
7. Lead Match

Want your website to work harder for you through the end of 2020? We’ll also show you how you can create a mailing list from your website visitors to create a retargeting mailing list, without them having to take any action or give you their contact information so you can follow up with customers that have shown interest.

We’ll track and report on all of the above through a transparent dashboard so you can see firsthand your marketing dollars at work – accelerating your response, customer engagement and business.

Join us for this free 45-minute webinar to see how you can use the new Suttle-Straus Connected Mail service to increase brand awareness and conversion in the most cost-effective way possible to accelerate your 4th quarter results. Only 100 spots are available, you don’t want to miss this!

Your Back-to-Business Omnichannel Marketing Campaign
Speaker: The Suttle-Straus Direct Mail Team
Date/Time: Sept 24, 2020 11:00 AM – 12:00 PM CST
Cost: Complimentary
Register here: https://www.suttle-straus.com/backtobusiness

About Suttle-Straus (www.suttle-straus.com)
Suttle-Straus provides comprehensive marketing solutions including creative design, mailing, fulfillment, distribution, displays, signage, promotional products, conventional and digital printing. Our S4 Marketing Resource Center print-on-demand technology advances the execution speed of local marketing for distributed networks. Through long-term, collaborative client partnerships, Suttle-Straus delivers marketing solutions that help our customers win.

Sheraton Madison Announces Hotel Renovations Complete

FOR IMMEDIATE RELEASE
Sept. 9, 2020

Contact:
Adam Gautreaux
608-234-1000

Sheraton Madison Announces Hotel Renovations Complete

(MADISON, Wis.) – The Sheraton Madison has completed its $15 million renovation. The two-year project was a complete re-imagination of the property, reflecting the vision of owners based in Chattanooga, Tenn.

“We created functional, fun and welcoming spaces for guests and the general public to enjoy, completely transforming the community’s well-loved Sheraton Madison Hotel with thoughtful and aesthetic design elements,” Sheraton Madison General Manager Adam Gautreaux said.

Expertly designed by Sheedy | De La Rose Interiors of Chicago, the Sheraton Madison now invites you to experience a modern, dynamic and local vibe, exemplified in its homage to Madison in its indoor and outdoor murals, meeting rooms names and lobby décor.

The newly renovated guest rooms feature modern finishes, sleek furniture, room for personal storage and cozy seating areas. Each room includes a 55-inch LED TV with multiple streaming capabilities including Prime Video and Netflix, providing an ideal setting for a quiet recharge while on the road.

Located within the renovated lobby area is The Hub, Madison’s newest gathering place for drinks, social hour and more, as well as the new Market, which serves a variety of freshly prepared items for all meal periods.

The hotel is managed by Legacy Ventures, a best-in-class hospitality investment, development and management company, based in Atlanta.

Due to COVID-19, the hotel has implemented increased safety and disinfecting measure in compliance with Marriott International’s Commitment to Clean to ensure guest and employee health. Measures include contactless check-in through the use of mobile key, 24-hour vacancies of rooms between guest departures, social distancing measures and proper masks and personal protective equipment worn by employees at all times.

For more information about the brand new Sheraton Madison, visit: https://www.marriott.com/MSNSI.

gBETA Madison: Have a startup, product, or idea? Want free help?

Have a startup, product, or idea? Want free help?

gBETA Madison is accepting applications through September 7.

Program Dates: October 1, 2020 – November 20, 2020

| APPLY |

About gBETA:

gBETA is a program of nationally ranked startup accelerator gener8tor. gBETA is a free, seven-week accelerator for early-stage companies with local roots. Each program is capped at five teams and requires no fees and no equity. The upcoming fall program will be 100% virtual.

Participating Companies Receive:

• Access to a community of entrepreneurs including their fellow cohort members, as well as gener8tor and gBETA alumni.
• A formal relationship with at least 2-3 mentors with relevant expertise.
• Introductions to the gener8tor network of successful entrepreneurs, angel investors, venture capitalists and technologists.
• Individualized coaching and mentorship from the experienced gener8tor team.
• Office space.
• $1M+ in deals and perks from vendors like SoftLayer, Rackspace, Amazon, PayPal, Zendesk and Microsoft.

Want to learn more?

| SIGN UP FOR OFFICE HOURS |

Want to participate?

| APPLY |

Email Jenni Le (jenni@gener8tor.com) with any questions.

Former City Attorney Michael P. May to Join Madison Firm Boardman Clark

Michael P. May, who retired as Madison City Attorney on June 1, will be joining the Madison law firm of Boardman Clark in October 2020.

May served 16 years as Madison City Attorney, the second-longest tenure in the City’s history.  He joins Boardman Clark as Senior Counsel. May will provide legal services to municipal and local government clients and provide strategic guidance to the Firm in a number of areas.

“We are excited to have a lawyer of Mike May’s caliber and stature join our firm,” said Richard Heinemann, Chair of Boardman Clark’s Executive Committee. “He has a unique range of experience and expertise that will add to our Firm’s depth in several practice areas, including our municipal and litigation teams.”

“I am extremely happy to join Boardman Clark, one of Madison’s preeminent law firms,” May said. “I love the law, and this new relationship allows me to bring my knowledge and experience to the service of the clients of Boardman Clark.”

May is a native of Madison, graduating from Holy Name Seminary High School, The UW-Madison School of Journalism and Mass Communications, and the UW Law School.  May worked for Boardman, Suhr, Curry & Field, the predecessor of Boardman Clark, from 1979-2004.  In 2004, he was appointed Madison City Attorney by Mayor Dave Cieslewicz, and was subsequently reappointed by Mayor Paul Soglin and Mayor Satya Rhodes-Conway.

Boardman & Clark LLP is one of Madison’s largest, longest-standing law firms. The firm currently operates with 67 attorneys and serves individuals, businesses, school districts, and local governments in a wide variety of practice areas, including municipal, litigation, banking, corporate, estate planning, family, franchise and dealership, intellectual property, labor and employment, real estate, school, and taxation.

Foundation for Madison’s Public Schools Joins Network of Partners Working to Deliver 5,000 At Home Supply Kits to Students

As the Madison Metropolitan School District (MMSD) prepares to start the 2020-2021 school year, an urgent need for individual sets of school supplies has emerged. Students need their own sets of supplies at home in order to properly engage in virtual learning. The need will continue once a return to in-person learning in our school buildings becomes possible. In order to adhere to COVID-19 safety protocols, the sharing of classroom supplies will no longer be an option, necessitating a supply kit for each student.

In response to this URGENT need, the Foundation for Madison’s Public Schools and MMSD have partnered with the community to purchase, package, and distribute up to 5,000 individual supply kits to MMSD’s most vulnerable students so they can begin the 2020/2021 school year on the strongest footing possible. The average cost of a supply kit is $50 and an initial round of 2,500 kits will be purchased and assembled. Another 2,500 supply kits will be secured with additional funds from the community. For ongoing updates and to see collaborating organizations, please visit the Foundation’s school supply page. We greatly appreciate the publicity this initiative has already received, including a great article issued by the Wisconsin State Journal.

All donations for school supplies are being processed through the Foundation’s MMSD Community Resource Fund. This effort will help deliver everything from pencils, notebooks, and headphones to those scholars most in need. Volunteers interested in helping assemble kits will be able to sign up at www.volunteeryourtime.org – as we await final details on volunteer arrangement, please contact the Foundation at fmps@fmps.org for more information.

While in-kind donations will be graciously accepted, financial gifts will make the greatest difference by ensuring all students receiving at home supply kits get the same materials. Again, please visit the school supply page for how you can contribute.