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Learn who’s growing, changing, moving and more! Stay on top of what’s new with your neighboring businesses. We share news releases and announcements from your peers in the Madison area. Want to toot your own horn? Use our Submit Member News form to share your own stories.

Photo by Richard Hurd

WESLI (Wisconsin English Second Language Institute): Seeking an International Student Recruiter

WESLI is seeking an enthusiastic, self-motivated and results-driven International Student Recruiter. This a full-time position at Wisconsin ESL Institute (WESLI) and this employee will work under the direct supervision of the Co-Director of Engagement and Student Services. The International Student Recruiter will work with the Co-Director to develop, plan and implement a sales and marketing strategy for all WESLI programs targeted towards increasing enrollments in existing and new markets.

Candidates should be independent problem solvers who enjoy finding creative solutions and possess the ability to work with cultural sensitivity across language and cultural barriers. The ideal candidate will be collaborative, highly motivated, and have excellent communication skills. Excellent candidates will have experience in marketing, communications, and sales, plus an interest in international education. Previous experience working in international education is preferred but not required. We are looking for a dynamic, energetic, and highly motivated individual to deliver strong enrollment growth and excellent customer experiences.

The candidate must be comfortable with doing what is necessary to get the job done and to be prepared to work with the leadership team to determine what needs to be accomplished. We are planning to build up a successful marketing plan with the end goal of increasing student enrollment quickly and sustainably.

Resumes and Cover Letters can be sent to hannah.leduc@wesli.com

Job posted November 15, 2023. It will be open until filled. Applications are reviewed on a rolling basis.

Photo by Richard Hurd

Great Lakes Roofing: Enhancing Employee Well-Being through Nature

In today’s work environment, where stress and burnout are common, a top priority for businesses must be prioritizing the well-being of their employees. Offering benefits that promote employee well-being can be a game-changer for a business’s employment strategy, helping retain and recruit. Increased physical health directly correlates to improved workplace production and efficiency as well. Launching a company-wide wellness program may seem like a daunting task. Still, one Wisconsin small business is leading the charge for change with a simple, yet effective program based on the State’s beloved state parks and natural resources.

The Benefits of Spending Time in Nature for Employee Well-Being

It’s true that no two employee wellness programs look the same. Some focus on perks provided through their health insurance provider; others look to healthy breakroom snacks, in-office flu shots, gym membership reimbursements, or mental health counseling. Many of these programs require employees to jump through invisible hoops or are not available to all household members, leading to lack of employee participation and wasted company resources.  

Great Lakes Roofing Corporation (GLRC) President, Chris Lampien, noted the number of outdoor enthusiasts on staff and decided to kick off 2023 with a gift that he knew all his employees would appreciate and utilize; a Wisconsin state Park Pass. Research consistently shows that spending time in nature significantly benefits mental and physical health, which makes time in the Wisconsin State Parks well spent. The serene environment and fresh air offer a much-needed break from the daily grind. “This is a wellness benefit the entire family can enjoy, which also promotes work-life balance within our company. We encourage everyone to go out and enjoy the State Parks as often as they can,” said Lampien.

To kick off their incentive and show appreciation to their hardworking staff, GLRC executives decided to capture the essence of the great outdoors by making a heartfelt video while immersed in nature. In the video, Lampien and his family enthusiastically announced that GLRC would be gifting each employee a Wisconsin State Park Pass through the Friends of Wisconsin State Parks (FWSP), a non-profit organization of volunteers who care for the state parks, forests, trails, and recreation areas. 

Encouraging the GLRC team to explore and enjoy the state parks emphasizes the importance of work-life balance. Spending time in nature can positively impact the overall well-being of the staff. This thoughtful act enhances employee morale and engagement and reinforces a strong sense of appreciation and unity within the company.

The Resources Offered by State Park Websites

State Park websites offer many resources for individuals seeking outdoor adventures. These websites often provide printable and downloadable activities, maps, and lists that can significantly enhance the experience. Whether exploring hiking trails, spotting wildlife, or discovering hidden gems within the park, these resources prove invaluable. With the convenience of having these materials accessible online, visitors can easily plan and customize their outdoor activities, ensuring a fun and engaging adventure in nature.

To layer in additional activities and promote new adventures, the FWSP promotes seasonal challenges each year involving outdoor activities like documenting plants and animals, camping, biking, photography, and more. “These challenges have been an amazing way to encourage our staff to opt outdoors more and think of new ways to get active,” said Kris Moran, marketing director at GLRC.

State Park Passes and Work-Life Balance

State Park Passes also foster team building within the organization. When employees venture out into nature together, they can bond, share experiences, and create lasting memories. Moran said, “We’ve encouraged the team to share pictures and to post them in their crew rooms and to come in and tell us their stories. We’re also very competitive at work and have had fun reporting on everyone’s progress in the FWSP challenges and seeing if we can have a member of GLRC visit each of the state parks and capture a picture as a “we were there” checklist.” Team-building activities in natural settings can enhance collaboration, communication, and trust among team members. By exploring Wisconsin’s beautiful state Parks, Great Lakes Roofing Corporation’s employees strengthened their connections, built camaraderie, and cultivated a supportive and collaborative work culture.

Photo by Richard Hurd

String Quartet with Mission to Reinvigorate Chamber Music Makes Madison Debut at Wisconsin Union Theater’s Shannon Hall Dec. 8

FOR IMMEDIATE RELEASE
Nov. 29, 2023

Contact Information:
Shauna Breneman, Wisconsin Union
Email: sbreneman@wisc.edu
Phone: (608) 262-8862

DOWNLOAD PHOTO: https://uwmadison.box.com/s/2pcq9faknjcmkk62pbcu1c9frazjwo2t, photo by Jiyang Chen

Note: When downloading the image, you may be prompted to log in or register for an account. Your download will proceed without taking these actions.

READ RELEASE ONLINE: union.wisc.edu/about/news/isidore-string-quartet-2023

STRING QUARTET WITH MISSION TO REINVIGORATE CHAMBER MUSIC MAKES MADISON DEBUT AT WISCONSIN UNION THEATER’S SHANNON HALL DEC. 8

MADISON – The Isidore String Quartet — and its mission to reinvigorate chamber music repertoire with new approaches to classical music and an embrace of contemporary classical music — comes to Shannon Hall in Madison on Dec. 8 from 7:30-9:30 p.m.

Appearing as part of the Wisconsin Union Theater’s (WUT’s) Classical Series, formerly called the Concert Series, the ensemble will perform:

  • String Quartet No. 2, “Awakening” composed by Billy Childs in 2012
  • String Quartet No. 19 in C Major, K. 465, “Dissonance” composed by Wolfgang Amadeus Mozart in the 1700s
  • String Quartet in A Minor, Op. 51, No. 2 composed by Johannes Brahms in 1873

The quartet’s foundational mission — to revisit, rediscover and reinvigorate chamber music repertory — continually guides its program choices and the ensemble’s life’s work.

The artists embodying this mission in the quartet include violinists Adrian Steele and Phoenix Avalon, violist Devin Moore and cellist Joshua McClendon.

Moore describes the artists as having clicked immediately, with three having met while performing together at a music festival and the fourth person having joined the ensemble after meeting the existing trio at the Juilliard School.

The quartet named its ensemble in part as a tribute to Isidore Cohen, a former second violinist in the Juilliard String Quartet, and in part for a Russian Orthodox monk, named Isidore, whom history often credits with the creation of Russian vodka.

“We like to do weird repertoire and do weird performances, things that are maybe unorthodox or experimental,” Moore said in an interview with the Banff Centre for Arts and Creativity. “We like to invite our audiences on stage sometimes to walk around or come up close to us or sit and lie down on the ground, just trying to break out of some of the constraints that we’ve put in a place as an industry, to open up people’s minds, to like a freer expression and consumption of art, which I think is, in turn, affecting how people exist in their day-to-day lives.”

This performance is presented by WUT and the student-led Wisconsin Union Directorate (WUD) Performing Arts Committee (PAC). It is part of the David and Kato Perlman Chamber Music Series and is made possible by the David and Kato Perlman Chamber Music Fund.

Patrons can save 20% on WUT season events through the build-your-own subscription, with options of three to five events for 15% off or six or more events for a 20% discount.

Other upcoming WUT season events include international music, jazz and chamber music.

Theater-goers can purchase tickets to the Isidore String Quartet performance and other WUT season events online, at the Memorial Union Box Office or by phone at (608) 265-2787.

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About the Wisconsin Union Theater

For more than 80 years, the Wisconsin Union Theater has served as a center for cultural activity in the heart of the University of Wisconsin–Madison campus. The Theater hosts performances in multiple locations, including Memorial Union, and has an extensive history of remarkable performances. The Wisconsin Union Theater is committed to social justice and works to create an equitable, diverse, and inclusive place for all who engage with the Theater’s programming, events, and activities. The Wisconsin Union Theater is part of the Wisconsin Union, a membership organization that blends study and leisure to create unique out-of-classroom opportunities. Learn more: union.wisc.edu/wisconsin-union-theater.

About the Wisconsin Union Directorate Performing Arts Committee

The Wisconsin Union Directorate Performing Arts Committee is part of the Wisconsin Union’s leadership development program for UW–Madison students and supports the Wisconsin Union Theater’s mission of serving students through the performing arts. By helping to program the Theater’s annual season of performing arts presentations, the students learn about program curation, relationship-building, marketing, communications, budgeting, and production. Learn more: union.wisc.edu/get-involved/wud/performing-arts.

Photo by Richard Hurd

Lindsay Foresight & Stratagem: Lindsay earns top honor at UW—Stevens Point

FOR IMMEDIATE RELEASE
Contact: Marsha Lindsay
608-575-7070
Email: marsha@LFands.com

Lindsay earns top honor at UW—Stevens Point
Started as advisor to governor, now global businesses expert

MADISON—Marsha Lindsay, a venerable Madison business owner and community leader, added another award to her lengthy list with the University of Wisconsin—Stevens Point’s 2023 Distinguished Aluma Award.

“I am deeply honored that my cherished roots in Stevens Point led me to the world stage,” said Lindsay. “I owe my success to many powerful people in the smaller college atmosphere who believed in me.”

After graduating from UWSP and enrolling in graduate school at UW—Madison, Lindsay was recruited by UWSP’s Chancellor Lee Dreyfus to join the small team that led his 1978 successful campaign for governor.

“Marsha discovered her purpose at our university and was advised by our first chancellor and Wisconsin governor, Lee Sherman Dreyfus,” said UWSP Chancellor Thomas Gibson. “His mentorship led her on a path to graduate school and starting her own company.”

Gibson said Lindsay’s career “inspires other women in business and industry.”

Lindsay, CEO of Lindsay Foresight & Stratagem, founded her most recent company, a strategic business consultancy, in 2017. Prestigious publications including Forbes and Chief Executive have featured her thought leadership and strategic playbooks. Global companies seek her forward-looking advice including The Conference Board and the Duttweiller Institute of Economic and Social Studies, Switzerland’s oldest think tank.

She has advised many companies and associations in Wisconsin. She was a founder of the award-winning Lindsay Stone & Briggs marketing firm in Madison.

“Marsha Lindsay is a renowned thought leader, innovator and trailblazer whose work has inspired some of the brightest minds in business,” said Zach Brandon, president of the Greater Madison Chamber of Commerce. “Her keen vision for branding and marketing will ensure continued growth for her company and influence business leaders for years to come.”

Lindsay was named Distinguished Alumna at the UW—Madison, one of nine “making a difference” by the International Women’s Forum, Wisconsin Woman Entrepreneur of the Year, and a Distinguished Fellow at the UW—Madison Engineering School’s E-Commerce Institute, among many other honors.

About Lindsay Foresight & Stratagem

Lindsay Foresight & Stratagem is a competitive advantage consultancy. Insight and foresight from the firm’s extensive research on emerging marketplace, marketing and strategic planning dynamics inform the presentations, workshops and strategic playbooks the firm provides execs around the globe, helping them prepare for the future in ways more enlightened, strategic, proficient, and preemptive.

For a current photo and bio of Marsha Lindsay, go to her website.

For more information, visit the Lindsay Foresight and Stratagem website at https://lfands.com or follow Marsha Lindsay on LinkedIn at https//www.linkedin.com/in/marsha-lindsay-4985a54.

Photo by Richard Hurd

MSCR Winter & Spring 2024 Program Guide

November 17, 2023                                                                                    

For Immediate Release

Contact: Nicole Graper at ngraper@madison.k12.wi.us

MSCR Winter & Spring 2024 Program Guide
Enjoy a variety of fun programs for all ages!

This winter, Madison School & Community Recreation (MSCR) has something fun for everyone and every age! Discover a variety of programs including arts & enrichment, fitness, 50+ fitness, outdoors, sports, swimming and more.

Find all the class options in the 68-page Winter & Spring 2024 Program Guide which is available at mscr.org and distributed to all Madison School District residents.

Most winter programs begin the week of January 8, 2024. Registration begins Monday, December 4 at 12 pm for residents and registration opens on Monday, December 18 at 12 pm for non-residents. Fee assistance is available for those residents who qualify.

“We are so excited to offer a variety of programs like fun fitness classes, family sports skills, and many arts and enrichment programs at our beautiful new facilities – MSCR Central and MSCR West,” describes Janet Dyer, MSCR Executive Director.

Winter Program Guide Highlights:

  • Adult Arts & Enrichment – Try new classes like canvas art, astrology, acting, jewelry making or traditional favorites like painting, knitting and sewing.
  • Youth Arts & Enrichment – Children can learn how to crochet, create a needle punch rug, knit, sew, twirl a baton, dance and much more.
  • Fitness – Keep active with a variety of classes for all challenge levels at MSCR East, Center & West.
  • Outdoors Pursuits – Explore and learn about nature in programs like orienteering, snowshoeing and winter survival skills.
  • Sports – Winter Adult Volleyball Leagues registration is open, please go to mscrsportleagues.org New this year! Speedskating!

A Spanish edition of the program guide is available at mscr.org or please email rjstern@madison.k12.wi.us for assistance.

Register at mscr.org.  Please call 608-204-3000 for more information.

MSCR is a department of the Madison School district and offers many recreation programs for all ages at affordable prices.

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