Category: Member News
Learn who’s growing, changing, moving and more! Stay on top of what’s new with your neighboring businesses. We share news releases and announcements from your peers in the Madison area. Want to toot your own horn? Use our Submit Member News form to share your own stories.
Photo by Richard Hurd
Vierbicher Again Recognized as a Top Firm to Work For
Vierbicher Honored Again with Zweig Group’s 2025 Best Firms to Work For and Hot Firm Awards
REEDSBURG, WI – Vierbicher, a trusted leader in engineering, planning and surveying, is proud to announce that it has once again been recognized by the Zweig Group with two of the industry’s most distinguished honors: the 2025 Best Firms to Work For Award and the 2025 Hot Firm Award.
This marks the third time Vierbicher has earned the Best Firms to Work For recognition and the second time being named a Hot Firm — an affirmation of the company’s ongoing commitment to creating an outstanding workplace culture and driving strategic growth.
The Best Firms to Work For Award highlights architecture, engineering and construction (AEC) firms that prioritize employee experience, professional development and workplace satisfaction. Vierbicher’s people-first culture, strong values and collaborative approach continue to set it apart.
The Hot Firm Award celebrates the 100 fastest-growing AEC firms in the United States and Canada. Vierbicher’s inclusion on this list for a second time reflects its sustained momentum and leadership in the industry.
“It is an incredible honor to be recognized by the Zweig Group again this year,” said Rod Zubella, CEO of Vierbicher. “These awards are a testament to our team’s dedication, energy and shared vision. At Vierbicher, we believe that when we invest in our people and culture, excellence follows — for our clients, each other and the communities we serve.”
Vierbicher’s continued success stems from its strong internal culture, emphasis on growth and innovation, and its unwavering focus on delivering high-quality, client-centered solutions. With offices across Wisconsin, the firm remains deeply committed to making a lasting impact through thoughtful planning, design and collaboration.
Photo by Richard Hurd
Badger Football Season Parking Passes Available from RMHC-Madison
If you, your friends, or your company hold season pass tickets for Badger football, and are in search of parking to complement them, look no further! Ronald McDonald House Madison is once again partnering with the McDonald’s on Regent Street to offer Parking with a Purpose.
For just $350 you can reserve a prime parking spot for every home game during the 2025 football season AND help families stay close to their seriously ill children. Learn more by reaching out to Tiyanna Boyd with any questions at tboyd@rmhcmadison.org.
Photo by Richard Hurd
Spherion Earns Forbes Recognition as One of America’s Best Recruiting and Temporary Staffing Firms for 2025
U.S. Staffing Franchise Honored Across All Three Award Categories: Executive Search, Professional Search and Temporary Staffing

ATLANTA – Spherion Staffing and Recruiting announced today its recognition on Forbes’ 2025 list of America’s Best Recruiting and Temporary Staffing Firms, produced in partnership with market research firm Statista Inc. This marks the fifth consecutive year Spherion has earned this national acclaim, and for the first time, the firm was honored across all three major award categories: Executive Search, Professional Search, and Temporary Staffing.
Forbes’ distinction places Spherion among the top-performing staffing firms in the country, based on evaluations from thousands of external recruiters, hiring managers, and job seekers. The 2025 rankings were determined through comprehensive feedback from more than 49,200 external recruiters and 20,800 HR professionals and candidates.
“We are thrilled to see the dedication of our network recognized at the national level once again,” shared Kathy George, president of Spherion. “Being recognized by Forbes across all three staffing categories in 2025 is a powerful affirmation of the heart and hustle our franchisees and their teams bring to work every day. Whether they’re helping someone land their first job or placing a seasoned executive in a dream role, our teams show up with passion, expertise, and a commitment to excellence that truly sets Spherion apart.”
Spherion’s distinction as a top firm for executive search, professional search, and temporary staffing reaffirms its reputation for excellence across the full spectrum of staffing services, from temporary placements to high-level professional recruiting.
This latest recognition builds on Spherion’s extensive list of recent accolades, including its inclusion on Entrepreneur Magazine’s 2025 Franchise 500® list (#68 overall), recognition as a Top Franchise for Women by Franchise Business Review, and being named a Top 10 Staffing Company to Work For by the World Staffing Awards (#6 ranking).
Spherion brandishes the power of local through a network of independent and empowered franchisees. Each Spherion franchisee enriches their community through connecting and facilitating employment opportunities every day — and when they’re successful together, their investments flow back into the neighborhoods where they live and work. The power of Spherion is in its local roots.
About Spherion Staffing & Recruiting
Transform your workforce with Spherion Staffing & Recruiting, where local expertise meets national connections. For more than 75 years, we’ve been strategically helping businesses and jobseekers thrive across America. Backed by the world’s most equitable and specialized talent company, our network of independent franchisees brings personalized service to 200+ communities, connecting more than 4,000 businesses with exceptional candidates through temporary, temp-to-hire, direct hire, and on-site hiring solutions. Our commitment to being a premier staffing partner shows through results: Our 4.8/5 national Google review rating and recognition as a Top 10 Staffing Company to Work for by World Staffing Awards, plus inclusion on Franchise Business Review’s Top 200 Franchises and a #68 ranking on Entrepreneur magazine’s 2025 Franchise 500 list. Partner with Spherion to strengthen your business or transform your career.
Photo by Richard Hurd
TruStage celebrates 90 years of service

MADISON, Wis. — Born out of the credit union movement, TruStage, a financially strong insurance and financial services provider, is celebrating 90 years of helping more people make confident financial decisions at every stage of their financial journey.
“Ninety years ago, we were built on the simple, yet powerful philosophy of people helping people,” said Terrance Williams, president and chief executive officer of TruStage. “While much has changed since 1935, our values, innovative spirit and noble purpose of making a brighter financial future accessible to everyone will guide us for the next 90 years and beyond.”
TruStage was founded in Madison, Wis., as the Credit Union National Association (CUNA) Mutual Society, providing insurance to protect credit unions and their members during the great depression. Recognizing the growing importance of our mission, President Harry Truman laid the cornerstone at our expanding headquarters in 1950. Today, TruStage continues that pursuit, now protecting 39 million consumers across the nation.
In addition to traditional insurance, TruStage also has a diverse portfolio of technology-enabled lending and business protections, annuity offerings, wealth management and workplace solutions, that help make financial stability accessible and affordable for middle market consumers.
Additional highlights over our history include:
- Contributing $59.9M to our communities through the TruStage™ Foundation since 1967
- Investing more than $400M into more than 65 startups through TruStage™ Ventures since its 2016 launch
- Supporting the credit union industry through advocacy, league membership and more than $159M over the past five years
- A strong and ongoing commitment to diversity, equity and inclusion, including scoring 100% on both the Human Rights Campaign Foundation (HRC) Corporate Equality Index and Disability Equality Index for workplace inclusion
- Unifying all solutions and product brands under the TruStage brand in 2023
Our mission-driven and innovative spirit remains unchanged and has laid the foundation for us to continue serving a variety of partners in today’s evolving marketplace. We celebrate our history and look ahead, leveraging the same values that made our company great from the beginning to support financial opportunities for future generations of middle market consumers.
About TruStage
TruStage is a financially strong insurance, investment and technology provider, built on the philosophy of people helping people. We believe a brighter financial future should be accessible to everyone, and our products and solutions help people confidently make financial decisions that work for them at every stage of life. With a culture rooted and focused on creating a more equitable society and financial system, we are deeply committed to giving back to our communities to improve the lives of those we serve. For more information, visit trustage.com.
TruStage Foundation
The TruStage Foundation is a registered 501(c)(3) that serves as the philanthropic arm of TruStage. Efforts of the TruStage Foundation center on building equity in the communities where we live and serve. TruStage is a financially strong insurance, investment and technology provider, built on the philosophy of people helping people. We believe a brighter financial future should be accessible to everyone, and our products and solutions help people confidently make financial decisions that work for them at every stage of life. With a culture rooted and focused on creating a more equitable society and financial system, we are deeply committed to giving back to our communities to improve the lives of those we serve.
Photo by Richard Hurd
Lunch Time LIVE! Concert Series Returns to Capitol Square

Madison’s Central Business Improvement District (BID) is proud to present a perennial summertime favorite: Lunch Time LIVE! On Tuesdays — June through August — this free outdoor concert series will take place from 12:00-1:00 p.m. on the King Street walkway of the Wisconsin State Capitol. Chairs will be available, and blankets and lawn chairs are welcome on the lawn nearby. Bring a friend or a colleague, and don’t forget to ‘grab-and-go’ lunch at dozens of downtown restaurants. Join us downtown to enjoy the lunch hour during the beautiful Wisconsin summer!
Lunch Time LIVE! 2025 Lineup
- June 3: Highway 151 — fun acoustic covers across genres and generations
- June 10: Gin, Chocolate and Bottle Rockets — indie pop, singer-songwriters
- June17: Wildered — indie folk and acoustic
- June 24: Just Merl and a Girl — singer-songwriter, acoustic Americana
- NO CONCERT 7/1
- July 8: Old Oaks — folk singer-songwriters
- July 15: Los Chechos — Latin American fusion with influences from cumbia, ska, reggae and rock
- July 22: Maddie Batzli — indie pop
- July 29: The Night Painters — indie rock
- August 5: Sunspot — rock
- August 12: Stan and Friends — drums, keyboards, beats
- August 19: Bigtooth — traditional bluegrass
- August 26: Noah James Hittner — acoustic-tronic
Follow BID events and join our Facebook and Instagram communities! Stay up to date on ALL downtown events here.
ADVERSE WEATHER
In the event of inclement weather, a rain call will be made by 9:30 a.m. based on radar and a cancellation notice posted to Downtown Madison social channels and website.
ABOUT MADISON’S CENTRAL BUSINESS IMPROVEMENT DISTRICT (BID)
The BID represents more than 370 businesses and 250 property owners. It is dedicated to supporting the economic vitality, safety and vibrancy of downtown Madison. We serve the greater State Street, Capitol Square and First Settlement district, working collaboratively with property owners, small businesses and city stakeholders to make downtown Madison the best place to shop, dine, work, live and explore. As a special assessment district, we provide important services, including marketing, public programming, small business support and storefront advocacy to ensure a thriving downtown.