Category: Talent
Photo by Richard Hurd
David DiPasquale joins PegEx, Inc. as CRO
Madison, Wisconsin – October 1, 2019 – Today, PegEx®, Inc. announced that Mr. David DiPasquale joined the company as Chief Revenue Officer (CRO).
“I am excited to bring my 15 plus years of SaaS sales and marketing experience to PegEx. Leading and growing teams has been my strong suit and I have a lot to offer this growing company”, said DiPasquale. The future is bright for PegEx and their unique software offering, tailor made for the waste industry. I’m proud to be a part of this innovative and growing team.”
“PegEx is rapidly establishing a position leading digital transformation in the hazardous waste and chemical markets” said PegEx CEO Eric Apfelbach. “With the numerous revenue channels and growth opportunities available to us, PegEx needed a strong CRO to help guide the next phase of the company’s growth. We are extremely happy to have someone with Dave’s SaaS experience join the team”.
PegEx, Inc. grew its business over 60% from 2016 to 2018. With its new integrated software solution, aimed at the waste and chemical industries, PegEx is primed to revolutionize the waste disposal and chemical distribution lifecycle, automating the entire process of documenting, transporting, and disposing of waste.
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About PEGEX®
PegEx®, Inc. is a rapidly growing, technology-enabled solutions provider that delivers knowledge, safety, and efficiency to the waste industry via its advanced cloud-based software. The PEGEX® PLATFORM provides a set of productivity modules that accelerate the process of transporting, tracking, and disposing of hazardous waste, with compliance every step of the way. The platform taps extensive rules and data, unique to the waste industry, to enable real-time business and operating decisions. Learn more at www.pegex.com.
Contact:
Eric Apfelbach
President and CEO, PegEx. Inc
Eric.apfelbach@pegex.com
(608) 576-7549
Photo by Richard Hurd
CEC Appoints Kim Lehrman as New CEO to Focus on Talent & Next-Gen Technology
Hiawatha, IA (Oct. 1, 2019) – CEC, a nationally recognized technology systems integrator in the Midwest, is excited to announce that Kim Lehrman will be leading the organization as CEO, effective Oct. 1, 2019.
Most recently serving as president and chief marketing officer at Hiawatha, IA-based enTouch Wireless, Lehrman is an expert at aligning organizational capabilities with emerging technology opportunities. She excels at examining existing skills to determine how to grow and develop companies from within, as well as how to hire employees with complementary skillsets. She will strengthen CEC by continuing and expanding the company’s culture of trust, accountability, and mutual support for its growing team of 300+.
Based upon her knowledge and 15 years of experience in technology, Lehrman will drive CEC’s support in the changing technology marketplace by building end-to-end product experiences that showcase next-generation solutions to customers. She’ll connect CEC’s product portfolio to emerging business needs while continuing to deliver depth and expertise in communication, collaboration, and security.
Lehrman, a long-time CEC board member, replaces Matt Dlouhy who departed the organization in September. With more than 35 years of success at CEC, Dlouhy led the organization through impressive growth while managing the structural changes needed to support the progress.
To learn more about CEC, visit www.cecinfo.com. To learn more about Lehrman, visit www.cecinfo.com and select “People.”
About CEC
With offices in the Midwest serving local and national customers, CEC offers solution design, integration, and technical services specializing in audio/video, fire and security, healthcare communications, IT, and two-way communications. Focused on the customer experience, CEC teams partner with clients to understand their businesses, tailor solutions, and plan for future technology needs. To learn more, visit www.cecinfo.com.
Photo by Richard Hurd
Madison Ballet Selects New Board Leadership
CONTACT: GRETCHEN BOURG
(608) 278-7990
gretchen@madisonballet.org
Madison Ballet Selects New Board Leadership
Matthew Ulrich of Epic Systems Elected President
MADISON, WI – Madison Ballet is proud to announce that Matthew Ulrich, Technical Services Engineer at Epic Systems, was elected President of the Board of the Directors at its August annual Meeting. Mr. Ulrich joined the board in 2016 and has served on its Finance Committee.
“Madison Ballet is a gift to our community, bringing the joy of creative expression to children and adults, to dancers and audiences, throughout Dane County and beyond,” said Mr. Ulrich. “We are on track to be a revitalized, thriving organization serving our community well into the future. ”
Madison Ballet is grateful for the leadership of outgoing President Bob Cottingham, partner-in-charge of Wipfli’s Southern Region. Mr. Cottingham joined the board in 2004. He served as its President since 2013 and will continue as an active member.
The Board also elected David Hughes as Vice-President, Corkey Custer as Treasurer, and Jane Richardson as Secretary. Mr. Hughes is Chief Customer Officer with On Point Technologies, Mr. Custer is Managing Partner of Custer Plumb Financial Services, and Ms Richardson is a community leader whose executive career spanned government, private, and not-for profit business sectors.
MJ Hecox, UW-Madison Assistant Director of Integrated Marketing Communications, is a newly elected member of the board. Jonathan Solari joined Madison Ballet as CEO in June of this year.
For nearly 40 years Madison Ballet has been an integral part of the vibrant Dane County arts community. Professional ballet education and training with the School of Ballet assures that students of all ages and skill levels gain the poise, confidence, discipline, and fundamental life skills intrinsic to the study of classical ballet. Full scale productions such as the acclaimed Nutcracker and imaginative contemporary performances by the professional repertory company reach tens of thousands of people each year, while scholarships and neighborhood outreach programs connect hundreds of families and young people with the joy of dance.
Photo by Richard Hurd
Iconica Announces Kevin Carey as New Business Development Director
Iconica is excited to announce that Kevin Carey is joining as Director of Business Development. Kevin will be responsible for developing new business opportunities and supporting customers with his knowledge and experience.
“Kevin has a great deal of experience and success in working with companies and demonstrating his knowledge of commercial building, real estate transactions, and development,” says Jim Pientka, President and CEO of Iconica. “Kevin will immediately become a valued resource for our clients and our team.”
Kevin is well-respected within the Madison and greater Dane County area. He brings over 20 years of sales and business development experience to Iconica as a commercial real estate broker, developer, tenant representative, and former client of Iconica.
“I am elated about joining Iconica,” states Carey. “Iconica’s leadership, design strength, and company culture make them stand out. They are very well-positioned to experience growth in their market – I am confident I can play a lead role in helping them accomplish this goal.”

Kevin can be reached at kevin.carey@iconicacreates.com.
Iconica takes the stress out of building projects so owners can focus on growing their businesses. By providing full architectural, engineering and general contracting services, they take the uncertainty out of commercial construction by guaranteeing results.
Photo by Richard Hurd
Elizabeth Snodgrass Chosen as New Wisconsin Union Theater Director
Contact Information: Shauna Breneman, Communications Director
Office: (608) 262-8862
Email: sbreneman@wisc.edu
ELIZABETH SNODGRASS CHOSEN AS NEW WISCONSIN UNION THEATER DIRECTOR
MADISON – Elizabeth Snodgrass will join the Wisconsin Union Theater team as the Theater’s director.
In this position, Snodgrass will lead the Wisconsin Union Theater in its efforts to present, promote and cultivate a lifelong appreciation of the performing arts, especially among University of Wisconsin-Madison students. She will also partner with the student-led Wisconsin Union Directorate Performing Arts Committee, UW-Madison departments and local arts organizations to present quality programming that provides diverse experiences for the community.
“We are thrilled to have Beth join the Wisconsin Union staff as director of the Wisconsin Union Theater,” Wisconsin Union Deputy Director Susan Dibbell said. “The Union Theater has a long history of presenting world-class artists, and Beth brings an ability to blend tradition with relevant and cutting-edge performances. She is thoughtful and inclusive, which will serve her well in this position.”
Snodgrass succeeds longtime Theater Director Ralph Russo, who served in this position for 15 years. She will begin serving in the director role Sept. 3.
Snodgrass brings more than 20 years of experience in designing, producing and programming concerts, creative projects, and cultural initiatives with a focus on social justice, music education, and community engagement.
She most recently held the position of Summer Music Clinic director at UW-Madison’s Division of Continuing Studies. Her past positions include director, family programs and manager, community programs at Carnegie Hall’s Weill Music Institute.
Snodgrass earned a bachelor’s degree in piano performance from the Lawrence University Conservatory of Music and a master’s degree in piano performance from the Peabody Institute of Johns Hopkins University.
“I am thrilled to join the committed leadership and programming team at this world-class arts institution. I am eager to work with the inspiring student-led Directorate to continue to bring diverse, exceptional voices to our storied Wisconsin Union Theater. Arts ground a community and give it shape and form. They also help to show us where we’ve been and where we’re going,” Snodgrass said. “I am honored to serve in this role that has been held by visionary leaders like Fan Taylor and Ralph Russo, and I can’t wait to get started.”
For more than 75 years, the Wisconsin Union Theater has served as a center for cultural activity on the UW-Madison campus. The Theater has multiple performance spaces in which the Theater team presents a season with more than three dozen events, including classical, jazz, world and other music, dance, theater and more. Wisconsin Union Theater audiences have enjoyed performances by thousands of renowned artists, including Louis Armstrong, Yo-Yo Ma, Ella Fitzgerald, and Lizzo.
The Theater is part of the Wisconsin Union, which was founded in 1907 and is one of the oldest college unions in the United States. More than 500 student leaders help produce thousands of events, such as the Theater’s performances, each year.
For more information about the Wisconsin Union Theater, visit union.wisc.edu/theater.
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About the Wisconsin Union Theater
For more than 75 years, the Wisconsin Union Theater has served as a center for cultural activity in the heart of the University of Wisconsin-Madison campus. The Theater hosts performances in multiple locations, including Memorial Union, and has an expansive history of remarkable performances. The Wisconsin Union Theater is part of the Wisconsin Union, a membership organization that blends study and leisure to create unique out-of-classroom opportunities. Learn more about the Theater: union.wisc.edu/wisconsin-union-theater.
[Note to the editor: Click here to download a photo of Wisconsin Union Theater Director Elizabeth Snodgrass.]